Normally, when one hears the word “pimp”, he or she may associate it with the fast life, travelling to different places, managing females for the purposes of prostitution, and making money quickly. However, a man who has lived through these situations has transformed his mission from a typical pimp to a P.I.M.P., which he redefines as “Positivity Is My Purpose”.
George C. McLeod III, born on October 24, 1982 in North Carolina, is known on Instagram and YouTube as Quezzy The CEO. He is a former pimp that was recently released from prison after serving a 5-year sentence. When he was released on July 15, 2018, he had a sincere intention to show others how one can dramatically transform their negative experiences, and even negativity itself, into positivity. Some may question how he has taken such a big leap from being a pimp to a passionate propagator of positivity. Quezzy The CEO recognizes his arrest as an intervention by a higher power.
Utilizing social media as his medium Quezzy The CEO addresses the universal concerns that both men and women go through, from romantic relationships to family issues, along with abstract questions like “Is love an emotion?” and “Why do we feel jealousy?”.He approaches a wide variety of questions that touch on practical, philosophical, and spiritual concerns with equal amounts of respect and introspection. Coupled with sceneries of rich grasslands and oceans, nothing seems to be watered down in his video responses.
Overall, as someone who has also sought the career of a rapper along with being a former pimp, he now advocates for an empathetic mindset towards those affected by negativity. One cannot deny that a culture of putting down others to feel elevated exists in mainstream pop culture. To counterbalance this movement, Quezzy reasons that if people took the time to talk to one another, there would be more understanding and compassion. Now, Instagram users can send him short clips on the question they have in mind for his insight to be posted on his Instagram page. On the other hand, he also offers one-on-one private email, phone and video sessions if one wishes not to reveal sensitive information or questions on the internet. Ultimately, as a P.I.M.P., he endorses self-love, without the expense of hurting others, by encouraging confidence and conviction, so one can avoid being victims of negativity spread by those suffering from it.